Social media checks

Protect your reputation and make smart, risk-free hiring choices with Zinc’s unbiased social media checks.

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Trusted & loved by

Why conduct a social media check?

Social media checks help verify that your candidates are the right fit for your business. They are a vital step to protect your company's reputation and make unbiased, systematic and actionable hiring decisions.

Peace of Mind

Protect your company's reputation

Conduct reliable social media checks for core risk factors including prejudice, drugs and alcohol, disparaging content and nine more risk categories.

full coverage

Across all major platforms

Get complete screening coverage for checks across all major platforms, including Facebook, Instagram, LinkedIn, TikTok, X and Reddit.

Privacy First

A superior candidate experience

Zinc offers a non-invasive approach to social media checks by only flagging concerning activity. Get real insights into candidate behaviour while creating a more transparent checking experience and maintaining a positive workplace for all staff.

How it works

Profile Identification: With the candidate’s consent, Zinc identifies associated social media profiles across LinkedIn, Facebook, Reddit, TikTok, Pinterest, Twitter (X), and Instagram.

Content Analysis: Each identified profile is analysed for potential risk factors, focusing on specific types of content that could raise concerns.

Risk Flagging: Posts are flagged on your Zinc report if they contain content related to the following categories: disparaging remarks, drug/alcohol mentions, nudity, prejudice, offensive gestures, suggestive material, weapons, drug images, graphic imagery, political/government statements, profanity, self-harm, or threats.

Explore our features

Check features

Automated checks

ATS integrations

Integrate our checks into your ATS or HRIS.

Global coverage

Effortlessly run compliant checks across Facebook, Instagram, TikTok, X (formerly twitter), Reddit and Pinterest

Tailored packages

Curate a checking package for specific countries or regulation. Or have one globally consistent range of checks.

Simple and secure

Simple and secure checks, helping you make safer hiring decisions.

Elevated experiences

Custom brand your candidate's flows and choose light or dark mode. Candidate's can easily submit checks from any device.

Benefits

Compliant

Fully compliant with Global & EU law.
Tier 1 registered with the ICO.

Integrations

Direct ATS integrations. Get in touch and we'll set you up for free.

Support

Instant live chat support from the Zinc team around the clock.

Robust

Robust service that's relied upon by regulated businesses globally.

FAQs

Find answers to common questions about our social media checks and processes.

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What social media platforms can Zinc check?

Zinc can automatically check for concerning content across all major social media platforms, including Facebook, Instagram, LinkedIn, TikTok, X and Reddit.

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What is a social media background check?

A social media background check is a type of candidate screening that reviews the social media activity and profiles linked to your prospective hire. This check assesses for core risk factors including prejudice, drugs and alcohol and disparaging content, so you can learn more about your candidate, make informed hiring decisions and protect your company’s reputation.

Loved by the customers and candidates

“I can’t fault Zinc really, for me it’s been a seamless process even with changing the integrations from Workable to Greenhouse it’s been easy. As a team when it comes to the process we don’t even have to think about it really, which is a good thing.”

Philip Stephens

People Operations Specialist

“Zinc is coming up with new ways to improve the experience such as allowing the HMRC check to be completed alongside regulatory references, a game changer when ensuring a candidate's work history is accounted for. All in all, a great experience so far!”

Claire Jackson

Compliance Coordinator

“The Zinc team comes with ideas that brings it to the next level. I really appreciate that there is a willingness to develop and make changes. It's quick and it just happens. It's so difficult to find other partners that have that have that same mindset. For me that's the most important thing that you actually want to hear what we're saying and adapt to our ways of thinking.”

Marlen Gfrörer

Staff Onboarding

“I needed something that I could rely on to do thorough background checks. You can't cut corners on recruitment in education. If you can't do the safeguarding at recruitment, then you're letting unsafe people into the organisation. I needed something that I could depend on, and I’m 100% confident Zinc is that.”

Alex Pazik

Safeguarding Manager

“We have been using Zinc for nearly 2 years now and it has made a world of difference with our onboarding. Zinc saves us a huge amount of time, takes the admin off our team along with having all the references in one place. We can click a button and everything is done for us, we will never go back to manual reference checking”

Craig McElroy

Talent Acquisition Manager

“Being FCA regulated we have no room for error with our checks. Zinc is our go-to for DBS & RTW checks with lightning fast turn-around times, zero admin, and maintaining a best in class candidate experience”

Smitha Sanjeev

People Operations

“Zinc is brilliant! It takes a big burden off us by handling reference follow-ups and chasing. Plus, the integration with PinPoint works great! It’s simple and easy to use for new hires and employers alike, and the chat is really useful too. Being 100% compliant with our client’s background verification requirements gives me peace of mind and keeps us feeling on top of our game!”

Swetha Sundaram

Head of HR

Social media checks

Trusted & loved by

Why conduct a social media check?

Protect your company's reputation

Across all major platforms

A superior candidate experience

How it works

Explore our features

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Loved by the customers and candidates

Hire the right candidates and protect your reputation with Zinc

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