Zinc product update: Google workspace single sign-on

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Luke Shipley
September 23, 2022
Updated on:

Why SSO?

As the world of work increasingly moves online, single sign-on (SSO) is becoming an essential tool for businesses of all sizes. SSO allows employees, partners and customers to access the applications and services they need from one set of credentials, making it simpler and more convenient to use the resources they need. In addition, SSO can help to improve security by reducing the number of places where sensitive data is stored. Single sign-on (SSO) is a solution that eliminates the need for multiple login credentials by allowing end-users to access all of their applications with a single set of credentials. In addition to being more convenient, SSO can also have a major impact on security, productivity, and user experience.

When it comes to security, SSO helps to reduce the attack surface by eliminating the need for end-users to remember multiple login credentials. This not only decreases the chances of credential theft, but it also reduces the likelihood of phishing attacks. In addition, SSO can automate the process of adding and removing users from applications, which further reduces the risk of unauthorised access.

google workspace sso

Not a Google Workspace user?

If you're not a Google Workspace user but want to make life easier with SSO, Zinc also offers other SSO providers like, and Microsoft ). Check out our help guide to learn more.

Final thoughts:

Single sign-on is an authentication method that allows end-users to access multiple applications with a single set of credentials. Companies using this type of authentication notice many benefits, including increased security, decreased IT costs, improved end-user experience, and increased productivity.

SSO solves many of the problems associated with traditional authentication methods, such as password resets and integration with B2B partners. By simplifying accessing multiple applications, SSO makes it easier for end-users to be productive, even when working remotely. As a result, this type of authentication is becoming increasingly popular among businesses of all sizes.

Important notes: The person who sets this up must be an administrator of the Google Workspace Organisation. If the person leaves the organisation, the connection may have be to re-authorised.

Still have questions? We're happy to help! Contact us at support@zincwork.com or speak with your account manager.

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